XV Crosstrek Hybrid, Forester Wins Again, Love Every Part Service Event plus much more.
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Subaru InsiderSubaru - Confidence in Motion
Linking Subaru owners to current news and hot topics at Subaru of America, Inc.
In the October 2013 issue:
• Subaru XV Crosstrek Hybrid
• Forester Is Sport/Utility of the Year®
• EyeSight® Earns Top Rating
• Love Every Part Service Event
• Get Involved with Team ASPCA®
• Subaru Sponsored Events
• Three New Cool Clips
• Subaru Advantage Insurance
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Subaru XV Crosstrek Hybrid:
It's Go Time!

The all-new 2014 Subaru XV Crosstrek Hybrid is now available for preorder. Powered by the SUBARU BOXER® engine, it delivers the control and balance drivers want with the environmental consideration the planet needs.

Click to see photos and videos

Distinguished as the most fuel-efficient AWD hybrid crossover in America1, it defines capability with a conscience.

View XV Crosstrek Hybrid photos and videos now, then watch this newly released interactive video with vehicle specs, safety technology, the Subaru hybrid story and more.

Starting at
$25,995 *
More Information
Find a Retailer
The all-new 2014 Subaru XV Crosstrek Hybrid is now available for pre-order.
The Subaru Forester. Motor Trend's 2014 Sport/Utility of the Year
The 2014 Subaru Forester. Well-equipped at $21,995*
We knew that the redesigned 2014 Subaru Forester would win the hearts of owners. And now, we've won over the hearts of experts again. Subaru is proud to have the honor of being the first brand to win Motor Trend's Sport/Utility of the Year® award three times. It's proof that experts have a heart. Love. It's what makes a Subaru, a Subaru. See what Motor Trend had to say about the 2014 Forester.
Love Every Part Service Event
Love Every Part Service Event

As a Subaru owner, you have one of the safest vehicles built. Matter of fact, Subaru is the only manufacturer with every model rated a 2013 IIHS Top Safety Pick. The other half of the safety equation is keeping your Subaru well maintained. With the arrival of fall and its uncertain weather, maintenance becomes even more important. Subaru makes sure it's done right: With the right tools. Factory-trained technicians. And with Genuine Subaru Parts. Keeping up with the recommended maintenance is the best way to make sure your Subaru is one for the record books.

Click to find your Subaru retailer.

 Mervin Manufacturing
Partners on the Slopes

Subaru of America, Inc. is thrilled to announce our official snowboard partner — Mervin Manufacturing, maker of Lib Tech and Roxy snowboards. Like Subaru, Mervin supports the outdoor lifestyles of its customers. Just as important, Mervin manufactures its products in an environmentally conscious way. They use renewable forest products for their snowboard wood cores, donate wood dust for use as a soil additive and use non-petroleum based bio-plastics made from castor beans. We thought you should be among the first to know.


Psssst! Performance Enthusiasts The 2014 Impreza WRX/STI digital brochure is now available to boost your adrenaline. Check it out.

EyeSight® Earns Top Crash Avoidance Rating

The Insurance Institute for Highway Safety (IIHS) released the results of its first crash avoidance test for several car models. Both the Subaru Outback and Legacy received the highest possible rating!
Watch the video.

Click to watch the IIHS test Subaru's crash avoidance technology.
Your Favorite Web Content Wherever You Go

Aha2 lets you create personalized stations so you can easily enjoy your favorite music, news and podcasts plus a roster of location-based services (LBS) that include weather updates, hotel searches, nearby coffee shops and restaurants.

Check out new LBS features that search for nearby recreational parks and the lowest fuel prices. Whether you need to grab a quick snack or simply enjoy any of the 40,000+ stations, Aha has you covered! Download the free app on your iPhone® or Android, then connect to an Aha-ready Subaru vehicle and listen to all your content directly from your radio.

Read more about Aha in Drive magazine.

Exclusively for Subaru Owners

The Guaranteed Trade-In Program (GTP) guarantees the trade-in amount you will receive for your qualified Subaru vehicle when a new, later model year Subaru vehicle is purchased. Subaru GTP enrollment comes with every consumer purchase, and the Guaranteed Trade-In Value is good for six years from the original warranty start date. This is unmatched in the industry!

Get Trade-In Value
Click to play
Swinging for the Fence

The true joy of rallycross is that predicting the outcome is simply impossible. A podium finish is never out of reach until three cars cross the finish line. In case you missed it, here is Launch Control: Episode 12.

Click to play
Love of Adventure

This Discovery Channel clip features Austin Horick — surfer, camper, adventurer and Subaru owner. Horick's story is a reminder that if you are open to new experiences and go after your interests, great things will come.

Click to play
Subaru 360

Step inside the Subaru Vintage Garage as Mike Whelan profiles one of the most iconic Subaru vehicles to date. The 360 was the first Subaru sold in the U.S. market.

Badge of Ownership
Featured Running Badges:
See more badges
Get Involved! Team ASPCA

Presented by Subaru, Team ASPCA is a national endurance training and fundraising program dedicated to helping animal lovers walk, run or cycle toward helping save animal lives nationwide. Team ASPCA is also the benefiting charity of the Rock 'n' Roll LA Half Marathon, which takes place in Los Angeles October 25-26.

Subaru will be there to host the Subaru XV Crosstrek Hybrid RUFFest Lap at the Subaru Love a Pet tent. We'll donate $1 to local animal welfare groups for every runner who completes a mini-lap. In addition, the post-race Team ASPCA Bark Park will feature pet adoptions.

Get more race dates and locations.

Train Like a Dog

Looking for the perfect endurance training partner? He or she is probably waiting at your front door right now — panting, wagging, barking and ready to run!

Read more.


The magazine from Subaru is now available for your iPad®. Download the latest issue today. In the Fall issue:

American Artisans
2014 Legacy 2.5i Sport
Engine Oil, Maintenance, and Warnings
Americana: Washington Monument
Reviving a Rabbit
Drive Magazine iPad App
Drive Performance

The magazine for performance enthusiasts is launching a version for your iPad®. Sign up today to be alerted when this brand-new app is available. In the next issue:

David Higgins: Fitness Program
The Dirtfish Experience
Twin-Scroll Turbocharger
Drive Performance
Sign Up
Heavy-Duty Roof Cargo Basket
Find a Retailer

Constructed of powder-coated steel, the Heavy-Duty Roof Cargo Basket includes mounting hardware, a black stretch net with hooks and a custom fairing to help deflect wind and reduce noise. Cross Bar Set required. Consult your vehicle Owner's Manual for total roof-load limit.

STI Electric Blue Zip Up
Buy Now

Show off your passion for performance in our warm, lightweight STI Electric Blue Zip Up. It's made from stretch 97% polyester/3% elastic fleece and features a standup collar, full-zip front, zip left sleeve pocket and side pockets with invisible zippers. $75

Moonroof Air Deflector
Find a Retailer

The Moonroof Air Deflector helps to reduce wind noise and sun glare while driving. For vehicles equipped with optional Moonroof only. Contact your Subaru retailer for specifications, fit and pricing information.

26United By Blue River Cleanup
Dallas, TX
26Healdsburg Wine Country Half Marathon
Geyserville, CA
26-27Mount Dora Craft Fair
Mount Dora, FL
27Rock 'n' Roll Half Marathon - Team ASPCA
Los Angeles, CA
27Merrell Down & Dirty Obstacle Race
Sacramento, CA
31-3Yoga Journal Conference/Event
Hollywood, FL
2Iceman Cometh Challenge
Traverse City, MI
2Run For Your Lives 5K Race
Phoenix, AZ
2-3Apple Festival
Bucks County, PA
3ING NYC Marathon - Team ASPCA
New York, NY
Subaru Advantage Insurance

Subaru and Subaru Advantage Insurance go together like, well, you and your Subaru. Subaru Advantage Insurance from Liberty Mutual helps protect your investment by towing your vehicle to the nearest Subaru dealer3 and ensuring the use of Genuine Subaru Replacement Parts.4

In addition to receiving outstanding service, as a Subaru owner you could receive exclusive savings of up to 10% on auto insurance.5 We also offer benefits such as:

New Car Replacement: If your new Subaru is totaled in the first year, you'll get the money for a brand new car, not just the depreciated value.6
Accident Forgiveness: Your premium won't go up due to your first accident. We offer this benefit standard with your policy at no extra charge to qualifying customers.7
Discounts for the many safety features of your Subaru, for adding a new vehicle to your policy, and for insuring more than one vehicle with us.5
Bicycle Replacement that covers your bicycle if it's stolen from your Subaru, with no deductible.8
Liberty Mutual

Get your free, no
obligation quote today.

Free Quote
or call

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Wanted: Your Subaru love story. Joy rides. Adventures. Love notes. Share your story.

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*Manufacturer's suggested retail price does not include destination and delivery charges, tax, title and registration fees. Destination and delivery includes handling and inland freight fees and may vary in some states. Prices, specifications, options, features and models subject to change without notice. Dealer sets actual price.

1Based on manufacturer-estimated combined fuel economy for 2014 Subaru XV Crosstrek Hybrid model compared to AWD hybrid vehicles within Polk's CUV segment. Actual mileage may vary.

2Compatible smartphone and free Aha app required. For Aha to operate, latest version of Aha application and optional integrated audio and navigation system unit required. Data provided by smartphone is displayed on navigation screen. Some state laws prohibit the operation of handheld electronic devices while operating a vehicle. Smartphone apps should only be launched when vehicle is safely parked. Aha is a trademark of HARMAN International Industries, Incorporated. Your wireless carrier's rates may apply.

3With the purchase of optional Towing & Labor coverage. Applies to mechanical breakdowns and disablements only. Towing related to accidents would be covered under your Collision or Comprehensive coverage.

4Genuine Subaru Replacement Parts available except where prohibited by state law.

5Applies to a covered total loss. Your car must be less than two years old, have fewer than 30,000 miles and have had no previous owner. Does not apply to leased vehicles or motorcycles. Subject to applicable deductible. Not available in NC or WY.

6Accident Forgiveness coverage is subject to terms and conditions of Liberty Mutual's underwriting guidelines. Not Available in CA and may vary by state

7Discounts and savings are available where state laws and regulations allow and may not be available in all states. Certain discounts apply to specific coverages only. To the extent permitted by law, applicants are individually underwritten; not all applicants may qualify.

8Coverage not available in all states. Limited to one occurrence per policy period.

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